by admin | Dec 17, 2015 | Online Shopping, Published Research
By Dr. Talal Almaghrabi (MarCom Academy) Prof. Charles Dennis (Middlesex University) Sue Vaux Halliday, School of Management, University of Surrey, UK s.halliday@surrey.ac.uk Abstract The objective of this study is to clarify the theoretical problem and identify...
by admin | Dec 17, 2015 | Published Research
By Dr. Talal Almaghrabi (MarCom Academy) Prof. Charles Dennis (Middlesex University) Dr. Saleh Bukhari, Saudi Arabian Airlines Dr. Abdullah Alghamdi, King Khalid University Keywords: Continuance Online Shopping, E-Shopping, Internet Shopping, Male and Female...
by admin | Dec 17, 2015 | Online Shopping, Published Research
By Dr. Talal Almaghrabi (MarCom Academy) Prof. Charles Dennis (Middlesex University) Abstract This study proposes a revised technology acceptance model that integrates expectation confirmation theory to measure regional differences with regard to continuance online...
by admin | Dec 17, 2015 | Online Shopping, Published Research
By Dr. Talal Almaghrabi (MarCom Academy) Prof. Charles Dennis (Middlesex University) Abstract This study proposes a model of e-shopping continuance intentions combining the revised technology acceptance model and expectation confirmation theory, measuring student...
by admin | Dec 17, 2015 | Online Shopping, Published Research
By Dr. Talal Almaghrabi (MarCom Academy) Talal Al-maghrabi Brunel Business School, Brunel University Centre for Research in Marketing (CREAM), West London, UB8 3PH, UK Telephone: +44 (0) 1895 267171 Email: talal.almaghrabi@brunel.ac.uk Charles Dennis Lincoln Business...
by admin | Dec 17, 2015 | Online Shopping, Published Research
By Dr. Talal Almaghrabi (MarCom Academy) Prof. Charles Dennis (Middlesex University) Abstract This study proposes a revised technology acceptance model that integrates expectation confirmation theory to measure gender differences with regard to continuance online...