by admin | Mar 23, 2015 | Branding, MarCom News
Tesla is easily the most successful new car company to come along in decades. You have to go back to Henry Ford and his little enterprise, a century ago, to find anything comparable. And Elon Musk’s electric-car maker is moving fast. In less than 10 years, Tesla...
by admin | Oct 15, 2014 | Branding, Loyalty, Nation Branding, Saudi Arabia
By Dr. Talal Almaghrabi Full Paper Version Ahlan Wasahlan Version **You can read the article on iPad with Ahlan Wasahlan from the App store or from Saudi Airlines site Abstract For any destination to operate as a solid, sustainable tourism economy the...
by admin | Apr 20, 2014 | Branding, Training
Duration: One day Language: English (soon will be in Arabic) Intended for: These customer care training course materials are aimed at anyone that deals with customers face-to-face or online. Objectives: By the end of this customer care training...
by admin | Mar 9, 2014 | Branding, Innovation
DHL Pranked UPS Into Advertising For Them The dramatic increase of online shopping has fanned the flames of competition between shipping companies. Which is why, using thermal-activated ink, DHL figured the best way to advertise just how fast and efficient its...
by admin | Feb 24, 2014 | Branding, Entrepreneurship, Social Media, United Kingdom
10 Strategies for Startup Success with Jason Nazar – Startups Uncensored
by admin | Feb 17, 2014 | Branding, MarCom News, Training, التسويق, الصورة الذهنية
أعتبر شادي عبدالعزيز باداود المستشار الإعلامي للنادي السعودي بمدينة هل البريطانية، أن الغرض الجوهري من الإلقاء ومخاطبة الجماهير هو التأثير بالدرجة الأولى وتغيير رؤى الجمهور المتلقي تجاه قضايا ومواضيع معينة ومختلفة، علاوة على المقاصد الثانوية للإلقاء مثل الإعلام...
